Cookie Policy
Last updated: October 2026
1. What are cookies?
Cookies are small text files stored on your device when you visit a website. They let the site remember your actions and preferences, and help us understand how the site is used. We also use similar technologies such as pixels and local storage, which we refer to collectively as “cookies” here.
2. How we use cookies
This policy covers kagex.ai, labs.kagex.ai and sentinel.kagex.ai. Essential cookies always run. Each site asks for your choice until you make one, and what happens with the rest until then depends on where you are.
On kagex.ai and sentinel.kagex.ai, we do not work this out ourselves: Google's tags apply the right default from your approximate location. On labs.kagex.ai, we use the country our CDN reports for your connection (two letters, never your IP address), and if it is unknown we treat you as being in the EEA. The same country is kept on your account when you sign in, for the pricing currency and event boards.
- In the EEA, the UK and Switzerland, no analytics or advertising cookies are set until you click “Accept all”. On kagex.ai and sentinel.kagex.ai, Google's tags run until then in Consent Mode with storage denied: they set no cookies and send only cookieless pings, which carry no cookie identifiers and feed Google's aggregate, modelled reporting. On labs.kagex.ai, no analytics or advertising tags load at all unless you accept.
- Everywhere else, Google Analytics and our Google ad measurement run from your first page view, until you click “Reject non-essential”.
- Everywhere, the Meta pixel, the LinkedIn Insight tag and Mautic do not load at all until you accept. Subscribing to the newsletter sends your email address to Plunk, our email tool. That is the form you submit, not a cookie.
Your choice always overrides the default, wherever you are, and you can change it at any time.
3. Cookies we use
| Category | Purpose | Providers | Consent |
|---|---|---|---|
| Essential | Required for the site to function — security, load balancing, and remembering your cookie choice. Always on. Your choice is one cookie shared by kagex.ai, labs.kagex.ai and sentinel.kagex.ai. | KageX (kagex_cookie_consent) | Not required |
| Analytics | Measure traffic and how visitors use the site so we can improve it. Aggregated and pseudonymous. | Google Analytics 4, Google Tag Manager | Opt-in in the EEA, UK and Switzerland. Opt-out elsewhere. |
| Advertising | Measure the performance of our Google ad campaigns and reduce wasted ad spend by attributing conversions. | Google Ads | Opt-in in the EEA, UK and Switzerland. Opt-out elsewhere. |
| Advertising | Measure LinkedIn ad campaigns. The Insight tag is not loaded at all until you accept. | LinkedIn Insight Tag | Opt-in everywhere |
| Advertising | Measure Meta (Facebook and Instagram) ad campaigns. The pixel is not loaded at all until you accept. | Meta (Facebook) Pixel | Opt-in everywhere |
| Marketing | Recognise return visitors for our email/newsletter program when you choose to subscribe. | Mautic | Opt-in everywhere |
4. Managing your choices
You can change or withdraw your consent at any time. Your choice is stored for six months, after which we'll ask again. It is shared by kagex.ai, labs.kagex.ai and sentinel.kagex.ai, so changing it on one site changes it on all three.
You can also block or delete cookies through your browser settings, though disabling essential cookies may affect how the site works.
5. More information
For how we handle personal data generally, see our Privacy Policy. Questions? Email hello@kagex.ai.